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RUN SMARTER, SAFER,
AND FASTER WITH SHFT
AI-DRIVEN REAL-TIME
COACHING
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IMPROVE TECHNIQUE, FORM, AND PERFORMANCE

RUNNERS'
CHALLENGES

Every runner knows the struggle. You train hard, but you're going nowhere, or an injury sets you back.

LACK OF FEEDBACK
LACK OF FEEDBACK
Most runners don't know how to adjust their running style in real-time.
UNCLEAR METRICS
UNCLEAR METRICS
Running data from "run tracker solutions" can feel overwhelming, confusing and generic.
BAD RUNNING FORM
BAD RUNNING FORM
On average 70% of runners face injuries every year as a result of poor technique and over exertion.
WRONG SHOE
WRONG SHOE
For many runners, finding the right shoe is a costly trial and error process.
We've been there, too. That's why we built SHFT to give runners like you the guidance you've always needed but never had.
SHFT Running Coach Video
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TRAIN LIKE A PRO!

BEAT YOUR
PERSONAL
RECORDS

SHFT is your personal, adaptable AI run coach, designed to unlock your full potential. It helps you run faster, more efficiently, and with less risk of injury — while making running more enjoyable than ever.

You will experience measurable progress in your speed, endurance, and efficiency.

You will be able to control your injury-risk by improving your technique and reducing strain.

You will get real-time, personalized coaching — SHFT will guide you step by step.

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SHFT TO A HIGHER GEAR

RUN FASTER AND LONGER USING THE SAME AMOUNT OF ENERGY

SHFT empowers every runner – beginner to advanced-to improve running technique, with real-time insights and adaptive coaching unlocking peak performance!

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Running efficiency
Injury risk reduction
WHAT DOES
SCIENCE SAY?
Runner in motion
DUAL COACHING APPROACH

COMBINING TECHNICAL TRAINING AND
CRITICAL SPEED TRAINING TO IMPROVE
YOUR PERSONAL BEST!

TECHNICAL
TRAINING
TECHNICAL TRAINING

Most people have never been taught how to run. SHFT will coach you to be the best you can be – it starts with strong fundamentals.

CRITICAL SPEED
TRAINING
CRITICAL SPEED TRAINING

Building on your technical running foundation Critical Speed training will maximize your speed and endurance.

SHFT device

RUN

SMARTER SAFER FASTER

Energy efficiency frame
Use Less Energy

Build a solid technical running foundation, and progressively develop your running technique. Technical training lays the groundwork for performance. This allows you to run more efficiently, enabling you to run faster and longer.

NUMBERS THAT MATTER

15 DIFFERENT METRICS

Running Efficiency
Running Efficiency
Injury Risk
Injury Risk
Impact Force
Impact Force
Steps per Minute
Steps per Minute
Time in the Air
Time in the Air
Landing Position
Landing Position
WATT
WATT
Toe-off Angle
Toe-off Angle
Efficiency-Time-Gain
Efficiency-Time-Gain
Body Bounce
Body Bounce
Landing Angle
Landing Angle
Brake Effect
Brake Effect
Steps Length
Steps Length
Ground Contact Time
Ground Contact Time
G-Landing
G-Landing
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WHAT IS SHFT

SHFT
COMES IN TWO VERSIONS

SHFT Run V2.0 offers the most advanced AI-powered running coach, combining
Technical Coaching with Critical Speed Performance Coaching insights.

SHFT App - Ready to improve
SHFT App - Running session
SHFT App - Metrics dashboard
SHFT Device
Smartphone

SHFTRUN ENTRY

SHFTRun Entry delivers essential coaching without pods

  • Uses metrics from your phone
  • Tracks steps per minute (cadence) for the Technical Coach.
  • Tracks speed and distance.
  • Provides science-backed coaching.
  • Offers real-time audio guidance.
  • Provides Critical Speed Performance Coaching.
Smartphone

SHFTRUN PRO

SHFTRun Pro unlocks full metrics and precision coaching with SHFT Pods.

  • Uses SHFT Pods for highly precise biomechanical measurements.
  • Delivers real-time feedback.
  • Provides Technical Running Coaching.
  • Improves efficiency and performance.
  • Helps reduce injury risk.
  • Optimizes running form.
  • Provides Critical Speed Performance Coaching.

DOWNLOAD SHFT APP

Download on the App StoreGet it on Google Play
WEARABLE DEVICE

SHFT PODS

The pods take in 8000 readings per second and translate the data into accurate, precise measurements which allow the coaching software to give you accurate and live feedback as you run.

SHFT Chestband
SHFT Charger
Red Dot Design Award
SHFT Pods
SHFT pod on chest

One pod is placed on your chest

SHFT pod on foot

One pod is placed on your foot while you are running

TRAINING APP

TRACK YOUR
MOVEMENT, IMPACT,
AND EFFICIENCY
IN REAL-TIME

HOW DOES AI WORK

SHFT's AI coach will talk to you while you run, offering real-time feedback. It analyzes your data, giving feedback to improve running technique, prevent injuries, and boost performance with is unique dual training system.

BENEFITS

Real time, adaptive coaching with instructions on how to-improve steps per minute, ground contact, and landing position-helping you run smarter, safer, and faster.

SHFT CAN ESTIMATE YOUR PERFORMANCE

SHFT shows how increased running efficiency enables you to run longer and faster, shows how improved running technique will reduce your chance of injury, and can estimate your likely finish time for any distance.

SHFT app showing running metrics
START TRAINING WITH CONFIDENCE

RUNNING WITH SHFT

1
Step 1

DOWNLOAD THE APP

Attach two SHFT RUN Pods securely. They're designed for comfort and precise tracking.

2
Step 2

CONNECT YOUR PODS TO THE APP

Connect SHFT Pods to SHFT App via Bluetooth for real-time coaching.

3
Step 3

START RUNNING

Get real-time feedback on your form, speed, and endurance as you run.

4
Step 4

GET PERSONAL REAL-TIME COACHING

Instantly adjust & improve with tailored coaching. Review run stats, form, and Critical Speed insights in-app.

Runners in motion

EXPERIENCE THE FUTURE OF RUNNING WITH SHFT AI

DOWNLOAD NOW
TO ELEVATE YOUR
RUNNING GAME

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REAL-TIME COACHING

Tailored instructions to improve every stride.

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FULL-BODY ANALYSIS

Track your form, speed, and stats with precision.

Check

ACTIONABLE INSIGHTS

Run better, faster, and reduce injury risk.

Download on the App StoreGet it on Google Play